Business website online

Five reasons to have a small business website

Robert Lane Business Tips Leave a Comment

Every small business should have their own website. It’s important! I have a conversation about websites and small businesses almost daily. Each time I talk with owners and operators they usually have a little push back for why they don’t have a site. These website excuses are easily answered with a few reasons to get your business online. There is a conversation taking place online. More and more conversations are happening online each day. . If you are getting bad …

Robert LaneFive reasons to have a small business website
Your small business blog

Three sources for your small business blog

Robert Lane Business Tips Leave a Comment

I’ve mentioned in the past the importance of a small business blog as one part of a web properties triple threat. In fact, 57% of businesses have acquired a customer through their company blog. Blogging is also a good idea because it helps your search engine ranking. I firmly believe that WordPress is a smart move for small businesses wanting a website and a blog. You may have taken the step to start a blog. You might have even written …

Robert LaneThree sources for your small business blog
Invoicing for freelancers

The invoicing system I recommend for freelancers

Robert Lane Business Tips, Resources, Reviews 1 Comment

I have really tried to step up my game when it comes to my invoices and professionalism in my freelancing business. January 1 I switched to an invoice and time tracking application for freelancers, named Ballpark. After three months of nearly daily use, I have three benefits for using Ballpark to track my time for clients and handle my monthly invoices. If you are looking to start using a regular invoicing system, I can recommend the Ballpark app. Here’ why: …

Robert LaneThe invoicing system I recommend for freelancers
Support the #IndiaFilmProject

Consider backing the India Film Project

Robert Lane General

I have been friends with Daniel and his solid church marketing design team for a few years. I appreciate their dedication to excellence and the generosity they have shown to me. They have endeavored to create a film for showing the needy mission field of India. The ultimate goal is to raise further support for a larger and more concerted effort for missions in the country. Please consider becoming a backer for the India Film Project. Here is the Kickstarter …

Robert LaneConsider backing the India Film Project
Questions about building a website

Four top secret features for small business websites

Robert Lane Business Tips, Website Design Leave a Comment

The only thing website visitors care about is the content they can see on your website. But the success of your small business website is directly related to these top secret features your site visitors may never notice. A hosting company is where your website will spend most of it’s time. A good and reputable host can make all the difference in the ease of maintenance for your site. and I couldn’t be happier with their service. My favorite feature …

Robert LaneFour top secret features for small business websites
Browsing your website

Five content essentials for your small business website

Robert Lane Business Tips, Website Design Leave a Comment

You have a business! Your business should have a website. A website builds credibility and increases awareness. Maybe you know you need a website for your business, but . That is understandable. Putting a website together can seem like busy work. A simple five page website might include home, about, services/products, frequently asked questions, and a contact page. That is a workable plan from a copy content perspective, but you need a website that generates leads for your small business. …

Robert LaneFive content essentials for your small business website
A premium WordPress theme

The Ultimate WordPress Theme

Robert Lane Resources, Website Design Leave a Comment

I use WordPress almost exclusively for my website design projects. I have found a WordPress theme framework that I really like to use. I have been utilizing these WordPress themes for about a year now with pleasing results and time savings. Mysite Myway WordPress themes are the best value that I have discovered. Advantages to using Mysite Myway WordPress Themes Advanced administration panel Website changes via the admin panel on these themes is well organized and concise. It also allows …

Robert LaneThe Ultimate WordPress Theme
Use WordPress for your small business website

WordPress is a smart move for small business

Robert Lane Business Tips, Resources, Website Design Leave a Comment

WordPress.com is offering small businesses WordPress hosting and a tantalizing list of other features for a nominal yearly fee. , if you are willing to put in some screen time. I have been under the persuasion that WordPress is a good idea for small business for a few years now. With this offering directly from the WordPress team themselves, it further solidifies my opinion about WordPress and the benefits for your business. Here are my reasons for setting up your …

Robert LaneWordPress is a smart move for small business
Is your site ready for the mobile web

Small business websites need to be ready for mobile devices

Robert Lane Business Tips, Website Design 2 Comments

It is no secret. The internet is becoming more accessible every day thanks to abundant mobile devices. Smart phones and tablets in use number in the millions. The marketplace for a small business owner is becoming more noisy daily. Once widely used advertising channels are under attack by the shift to online information access. A large part of the population have access literally at their fingertips. It’s no longer a figurative expression. Every small business needs an online presence. Here …

Robert LaneSmall business websites need to be ready for mobile devices
Website blurred image effect in Photoshop

Blurred image background effect in Photoshop

Robert Lane Tutorial 4 Comments

I’ve seen this large background/blurred image effect on several sites. It’s a good look! When done right it’s very sharp. Some might even consider this background effect a nice website design trend. I am working on two websites where I might use just such an effect. I’ve broken down the effect for you here step by step using Photoshop. Some might use an photo as is with a shallow depth of field, but for our purposes, we are going to …

Robert LaneBlurred image background effect in Photoshop